When it comes to selling your home, it's important that a realtor you choose understands the market in which you are selling. Look for a company that has sold similar properties in your area agents tend to excel in certain locations and price points.

A successful sale process requires:

  • A realtor who understands the community and property values. One who lives locally is often ideal
  • Professional open house inspections that show off your house

It is really important as a seller that you remain open to suggestions from your realtor about how best to show off your house. They are the experts and it's their job to make as much from the sale as possible for you. Remember, they don't usually get aid until a sale has been made, so they will do their best for you.

Choosing a Realtor

Before making your decision about a realtor, make sure they are knowledgeable of the area and that you are satisfied with the price point and sales plan they have outlined for your property. The right realtor is key to having a successful and stress free sales experience.

You can search online for a list of real estate agents in your area by checking out and Once you have a list of realtors, call them up and arrange for them to come see your property and give you an appraisal, this should be free of charge. Once you have seen a few you will be in a good position to make a choice on who you will trust with the sale of your property.

Listing a Property by Price and Market Value

Setting the sale price of a property is the number 1 key element. Realtors have access to all the data on recent sales in the area which will help determine what a fair and realistic asking price is for your property.

If you want a quick sale, your realtor will be able to skilfully manipulate the marketing so the asking price is achieved. This means it cannot be so low that it makes buyers think something must be wrong with it! Conversely, if you have a firm figure you are not prepared to budge from, then tell your realtor upfront as that too requires a strategic marketing approach.

It is quite customary to advertise a property for above the price you will settle for as this allows room for negotiations. It is vital that the realtor does all the negotiations and you avoid all public conversations regarding the price of your property.

You need to trust that your realtor is a professional and will be able to achieve the best sales outcome possible based on your agreed pricepoint.

Staging Your Open House

An open house in an integral sales tool that works alongside pamphlets and other marketing materials used your real estate agent. Experienced realtors know that a well hosted open house can really 'sell' a home. The open house is an opportunity to sell a lifestyle and allow potential buyers to imagine living there.

Staging is very important as it needs to create an immediate connection with prospective buyers. Close attention should be paid to all furnishing and if the house looks crowded some pieces should be removed to create an illusion of spaciousness. Furniture should be clean, windows and mirrors sparking and the inside of cupboard neat and tidy as many buyers to look inside, especially in the kitchen. Strategically placed flowers and pot plans, plus the smell of coffee or freshly baked cookies stirs the senses and evokes feelings of warmth and welcome.

As the owner, you should leave the premises for the duration of the open house and leave it to your real estate agent to show people around and answer questions. When the owner is present, it tends to inhibit prospective buyers from examining the home thoroughly as they can feel like they are intruding. It is essential viewers have the freedom of time to envisage themselves in the home. Not all open houses lead to a sale, but they sure do help the sales process.

Take Photos of Your House for Sale

Photos are a fantastic way to showcase a home and in this digital age, there is no limit to the amount of shots that can be taken to place your property in the best light. If you have a garden with real special features at different times of the year, take some photos that you can include in the sales material so potential buyers can see the house in the different seasons.

Take photos of all the rooms and garden from different aspects and at varying times of the day. You'll soon have an impressive portfolio of shots that you can hand over to your estate agent which will help them showcase your property in sales and marketing materials.

SellingYour House via a Short Sale

A short sale is for people in financial difficulties and having problems with mortgage payments. This is where the mortgage lender allows you to sell a home without paying off the entire mortgage. This is not an ideal situation by any means as you will not get top price for your property but on the plus side it prevents you facing foreclosure.

This is a useful option to resort to if:

  • You cannot refinance or change your mortgage
  • You are behind on your mortgage payment
  • You owe more on your home than it's worth

A real estate agent experienced in short sales will assist you through the difficult process of selling your home. Using an experienced short sale real estate is key to generating the maximum possible from the unfortunate sale.

6 Questions to Ask When Choosing your Realtor

Choosing the right realtor is a challenge and we've provided this handy list of open questions to help you get your realtor chatting which will help you decide who the best fit for your needs.

  1. Tell me why you chose a career in real estate?
  2. Tell me about your strategy for selling homes?
  3. Please explain your fees and charges and any other costs you think I need to be aware of.
  4. What's your favourite part of being a realtor?
  5. Tell me about how we would communicate if I choose you as my realtor
  6. How do you think I should set up for an open house?
Do I need a real estate to rent out my home?

No, you can rent it out yourself. However, a real estate agent is a professional with experience that can make the rental experience stress free as a good agent will advertise, do background checks and arrange the lease for you.

I am thinking of investing in real estate, what is the best option?

A long term rental apartment can be a good investment as once the tenant and lease are in place there is very little work involved, especially if you use a real estate agency to manage the rental.

What kind of insurance do I need as a renter?

If you are renting it is prudent to take out rental insurance as this will protect your belongings and provide peace of mind. Some landlords may also require you to take out this kind of insurance.

Can my landlord access my rental property at any time?

A landlord can only enter the property without notice for emergency repairs. Your lease will contain the terms of notice they need to provide. This is normally either 24 or 48 hours.